Benefits & Capabilities
BHN power partner experience across catalog, ordering, fulfillment, servicing, reporting, and related operational workflows.
Supported capabilities by partner program persona
| Partner Persona | Definition |
|---|---|
| B2C | partner sells direct to the end consumer |
| B2B2C | partner serves a business program that fulfills to an end recipient |
| B2B | partner serves a business buyer or enterprise use case |
Key capabilities
| Functional area | How |
|---|---|
| Onboarding | Developer portal, sandbox, guides, recipes, OAuth credentials |
| Catalog | APIs for real-time catalog, search, ranking, customization, and locale support |
| Promotions | Promotion metadata via catalog, real-time promotion budget validations, and support for discount and value-add promotions |
| Ordering | APIs for sync ordering, async ordering, high throughput, and idempotency |
| Fulfillment | APIs for email, SMS, API-direct delivery, physical delivery, and scheduled send |
| Notifications & Webhooks | Order status updates, catalog updates, promotion updates, and related event notifications |
| B2C Payment processing & Risk | Payment widget, payment methods, fraud controls, chargebacks, and reconciliation |
| Servicing | APIs, webhooks, and BHN Servicing Tool |
| Reporting | Standard & customizable reports, dashboards, Order Details, and eGift View Details |
Use cases
With these capabilities BHN supports many uses cases, here are some quick guides to those use cases -
- Fulfillment only -Digital order
- Payment processing and Fulfillment
- Ordering with Promotion
- Stored Value & Wallet capabilities ( coming soon)